Vi Welch
When I became a copywriter, I started writing poetry - and so should you.
What are words worth? Simple etchings on a page given life by the breath of thought. Or uttered with meaning specifically wrought upon...
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Vi Welch
Oct 26, 20235 min
Copywriter vs AI - Is ChatGPT Better At My Job Than Me?
Back in 2017, I went to the cinema to watch Blade Runner 2049, a sequel to Ridley Scott’s classic dystopian Sci-Fi film that envisioned a...
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Vi Welch
Oct 12, 20234 min
Vi Welch - The Long Road to Copywriting Contentment
It's fair to say that the first job I ever wanted, was to be a writer. My dad has been in copywriting for as long as I’ve been alive (and...
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