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Aging, Artificial Intelligence, and What to Expect from 2025
As another calendar gets tossed in the recycling bin of history, what can we expect as we crack the seal on our brand new yearly planners?
Vi Welch
Jan 103 min read
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Paying by the Word? Don't Expect Good Writing
A short and well-edited piece of writing usually carries a greater impact - and takes far more time to craft. Here's why.
Vi Welch
Nov 20, 20243 min read
18 views
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Does winning awards actually matter?
It’s awards season – in our industry, at least. Last week it was the Recruitment Marketing Awards (where we were winners, in case we...
Phil Welch
Nov 15, 20243 min read
13 views
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Welch Words - winning awards. Again.
At Welch Words, we were delighted to hear last week that a project we’d been part of had won a prestigious industry award. Last year, in...
Phil Welch
Nov 6, 20242 min read
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Video Games that Made Me a Better Writer (Part 2/2)
So, video games. Believe it or not, I’m a big fan. It’s weird how that still somehow feels somewhat taboo for a fully-grown adult to say,...
Vi Welch
Jan 15, 20244 min read
36 views
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Video Games that Made Me a Better Writer (Part 1/2)
If we’re being honest, video games and good writing don't have a richly entwined history. When games were at their earliest and most...
Vi Welch
Dec 5, 20236 min read
105 views
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How to work from home when you almost certainly have undiagnosed ADHD
Hi, my name’s Vi, and I hate my brain. I struggle with quite a few symptoms of ADHD. If you’ve ever seen me using digital timers for...
Vi Welch
Nov 27, 20234 min read
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When I became a copywriter, I started writing poetry - and so should you.
What are words worth? Simple etchings on a page given life by the breath of thought. Or uttered with meaning specifically wrought upon...
Vi Welch
Nov 15, 20234 min read
32 views
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Copywriter vs AI - Is ChatGPT Better At My Job Than Me?
Back in 2017, I went to the cinema to watch Blade Runner 2049, a sequel to Ridley Scott’s classic dystopian Sci-Fi film that envisioned a...
Vi Welch
Oct 26, 20235 min read
81 views
1 comment


Vi Welch - The Long Road to Copywriting Contentment
It's fair to say that the first job I ever wanted, was to be a writer. My dad has been in copywriting for as long as I’ve been alive (and...
Vi Welch
Oct 12, 20234 min read
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